Saturday, September 12, 2009

Post Penshurst.

A very interesting trip. Firstly there was only one photographer selling prints at the fair. Is subject was wildlife and some landscape. Stunning images but different from what I have in mind.
He was selling photographic prints. produced by a professional lab. Quality was very good, all his prints were matted and sold flat. I was thinking about selling prints rolled and unmatted, but I can see an advantage in selling prints flat. Less risk of damage customers want to see the print they are buying!, less bulky, easier to identify an image from stock.

There is no space to roll and unroll an unmatted print on a stand!

Card payment would be a must. Big prints were not moving as fast as smaller. 
Don't sell cards of images. If a customer has a cheaper option he will go for that. 
Presentation needs to be adequate, not stunning as the overall look is not ultra slick. Stand lighting is a must.  
And finally the image is everything.

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